# Brand Guidelines Your Team and Vendors Can Apply > Brand guidelines that turn your approved identity into clear rules for logo, color, type, imagery, and voice, shown in the channels you use. Talk to us. Source: https://scayverstaging.1wp.site/services/design/brand-guidelines/ ![Scissors resting on a smartphone, eyeglasses, and a paint swatch on a marble surface.](https://scayverstaging.1wp.site/wp-content/uploads/2026/07/sg-services-138920-hero.webp) Brand guidelines turn an approved identity into written rules for logo, color, type, imagery, and voice, shown in the channels your team and vendors use. [Get a Proposal](https://scayverstaging.1wp.site/talk-to-a-specialist/?form=book) [Get a Free Website Audit](https://scayverstaging.1wp.site/free-website-audit/) ## Make the approved brand easy to apply. A folder of logos does not tell a new teammate which file to use, how the brand should sound, or what to do in an unusual format. Brand guidelines turn approved identity and messaging decisions into rules people can use across a website, proposal, campaign, and printed material. ## Document decisions, then show them in use. Scayver Graphix gathers the approved strategy, identity assets, and existing applications. We compare them for contradictions before writing rules. If two versions of a logo are both called final, the owner decides which one governs. Unresolved brand choices are settled before the guide is written, not hidden behind polished examples. The finished scope can cover logo usage, color, typography, imagery, layout, voice, messaging, prohibited uses, and an index of current source files. Examples show the rules in the channels your team actually uses. A social designer, web editor, and print vendor should be able to find the relevant rule without interpreting someone’s personal taste. ## When guidelines are the right service This work fits an organization with an identity it wants people to apply consistently. If the core positioning or identity is still undecided, [brand strategy](https://scayverstaging.1wp.site/services/design/brand-strategy/) or [brand identity](https://scayverstaging.1wp.site/services/design/brand-identity/) needs to come first. A guide can explain an approved decision, but it cannot approve that decision for you. Provide the current logo and source files, positioning, audience decisions, existing materials, and a person who can resolve conflicts. We review the guide against those sources and check examples for the priority channels. The handoff points users to approved assets so the instructions and files stay connected. ## Brand Guidelines pricing and scope [Growth Branding](https://scayverstaging.1wp.site/pricing/growth-branding/) starts at $4,599 and includes a brand guide after identity work. Documenting an existing identity without a rebrand is quoted separately. Cost depends on approved rules, applications, examples, and handoff formats. The proposal names the guide, revision rounds, and any training or rollout support. ## Turn brand decisions into a working system. Collect what your team already treats as approved, plus the situations where people still guess. The guide is scoped to answer those practical questions. [Talk to a Specialist](https://scayverstaging.1wp.site/talk-to-a-specialist/) Industries ## Where Brand Guidelines work applies. Open an industry page for the fuller context of that field. [Explore all industries](https://scayverstaging.1wp.site/industries/) ![Stethoscope and tablet on a desk in a dim clinic room](https://scayverstaging.1wp.site/wp-content/uploads/2026/08/sg-industry-medical-health.webp) [Medical and Health Design must make trust, access, and next steps clear without adding cognitive strain.](https://scayverstaging.1wp.site/industries/medical-and-health/)![Stacked shipping boxes and a barcode scanner in a warehouse at night](https://scayverstaging.1wp.site/wp-content/uploads/2026/08/sg-industry-ecommerce.webp) [E-commerce Product discovery, comparison, and purchase states must stay coherent across the full buying path.](https://scayverstaging.1wp.site/industries/e-commerce/)![Notebook, glasses and a tablet on a desk overlooking a city at dusk](https://scayverstaging.1wp.site/wp-content/uploads/2026/09/sg-industry-professional-services-hero.webp) [Professional Services Expertise needs a credible system that helps buyers understand fit before a conversation.](https://scayverstaging.1wp.site/industries/professional-services/) Reviews ## Rated 5.0 by our clients. Reviews for Brand Guidelines. 5.0 average from 7 reviews, pulled straight from our review profile. Worked with us? Tell us how it went. [Share your experience](https://app.otoreview.io/review/#/scayvergraphix) 5.0 Average across 7 reviews ![Photo of Senex Charles](https://cdn.mylocalbusiness.io/prod/68de5dcd8fcedcf4674da462/clients/68de61c7335e5386d646bb87/locations/68df32d655fbbe0d0358fd06/reviews/100023497604617-1579013979/avatar-2cNVaDJH3M.jpg) Senex Charles Facebook review, January 2020 > I highly recommend this company! I love the website that scayver created! His prices were fair and his work was fantastic! ![Photo of Ricardo Placide](https://lh3.googleusercontent.com/a-/ALV-UjUjR_lsM9vqnQmUV2jRDt_9DN0K0X6YEfwzJ_WA6vNIawRYHEo=s120-c-rp-mo-br100) Ricardo Placide Google review, December 2019 > A remarkable company. Having spent quite a bit of time with this marketing and SEO company, I can recommend them wholeheartedly. The people are top-notch– attentive, reliable and creative. The services are excellent for Web Design and SEO, and they work with you to craft personally tailored Internet marketing. Amazing Company!!!! ![Photo of Vintro Hair](https://lh3.googleusercontent.com/a/ACg8ocIFoeFaxxXo2IiEjX1RCua64wTVJDlRrzp36i64vLZU0_NzBQ=s120-c-rp-mo-br100) Vintro Hair Google review, October 2019 > As small company, we need a web design company capable to creating a professional website with a small budget. Scayver Graphix did it within the expected time frame. The website come out to be very nice and clean. We are very satisfied with their services. ![Photo of Saphira Madeline Elysee](https://lh3.googleusercontent.com/a-/ALV-UjXWQHsA2RuiY4sZAqQ9raSusYYL_0HmhxKri6Y672Hpj6_gy7pG=s120-c-rp-mo-br100) Saphira Madeline Elysee Google review, September 2019 > Great job,great environment ![Photo of Aty Lotto](https://lh3.googleusercontent.com/a/ACg8ocIB6jisNkYg5U_H1LCkOctvyE7cdBfak4zv0VDS8rWu1ee_fw=s120-c-rp-mo-br100) Aty Lotto Google review, May 2019 > Love the work that comes out of this place. Top notch work that you would come to expect from a New York agency. Talented creatives who are fun to work with. ![Photo of darline silus](https://lh3.googleusercontent.com/a/ACg8ocKrsSRv7HMaga8AGOuwCI9qF75zrwXY7ZcojVmCUDI0cJP56g=s120-c-rp-mo-br100) darline silus Google review, January 2019 > I had the chance to work with Scayver Graphix, The level of care and ateention they provided is amazing. I recommend them 100% for your graphic design and digital marketing projects Blog ## Brand Guidelines insights More on Design from the blog. Picked from the blog topics this discipline covers, newest first. [Visit the blog](https://scayverstaging.1wp.site/blog/) ![Blog cover titled Why We Rebuilt the Scayver Website with a related photo](https://scayverstaging.1wp.site/wp-content/uploads/2026/10/scayver-blog-cover-2026-scayver-graphix-website-rebuild-stock-1024x576.webp) Website Redesign ### [Why We Rebuilt the Scayver Graphix Website.](https://scayverstaging.1wp.site/blog/scayver-graphix-website-rebuild/) How we rebuilt our own site so structure, style, and content each have one home, and what to check before your website rebuild. Written byScayver ![Blog cover titled Website Design That Increases Sales with a related photo](https://scayverstaging.1wp.site/wp-content/uploads/2026/10/scayver-blog-cover-2026-website-design-that-increases-sales-stock-1024x576.webp) Web Design ### [Website Design That Increases Sales: 6 Page Fixes.](https://scayverstaging.1wp.site/blog/website-design-that-increases-sales/) Learn website design that increases sales. Six page fixes for clarity, proof and forms, plus a simple way to measure each change. Start with one page. Written byScayver ![Blog cover titled Professional Logo Design, Step by Step with a related photo](https://scayverstaging.1wp.site/wp-content/uploads/2026/10/scayver-blog-cover-2026-professional-logo-design-process-stock-1024x576.webp) Branding ### [Professional Logo Design Process: Steps, Costs, Files.](https://scayverstaging.1wp.site/blog/professional-logo-design-process/) See what the professional logo design process includes, what drives the cost, and which files and rights you should own when the project ends. Written byScayver Related services ## Design services beside Brand Guidelines. If this is not the one you need, the rest of the discipline is here. [All Design services](https://scayverstaging.1wp.site/services/design/) *Brand Guidelines* Topics - [Brand Guidelines](https://scayverstaging.1wp.site/ser-tags/brand-guidelines/) - ### [Application Design](https://scayverstaging.1wp.site/services/design/application-design/) Shape the screens, journeys, and interaction states behind a useful mobile or web application. - ### [Billboards & Signage](https://scayverstaging.1wp.site/services/design/billboards-signage/) Make a big statement with impactful billboards and signage. From concept to execution, we craft designs that stand out in any environment. - ### [Blog and Ad Graphics](https://scayverstaging.1wp.site/services/design/blog-and-ad-graphics/) Boost engagement with custom-designed blog and ad graphics. Use static or animated visuals tailored to the brand, platform, and campaign goal across blogs, Facebook, Instagram, and other channels. - ### [Blog Design](https://scayverstaging.1wp.site/services/design/blog-design/) Turn your blog into a destination with user-friendly designs and visually appealing layouts that keep your readers interested and returning for more. - ### [Brand Audits](https://scayverstaging.1wp.site/services/design/brand-audits/) Gain clarity on your brand’s performance with a detailed audit. Identify opportunities for improvement and align your identity with your business goals. - ### [Brand Identity](https://scayverstaging.1wp.site/services/design/brand-identity/) A brand identity is more than a logo. It is the visual language that communicates the company’s values and direction through a consistent, recognizable system. - ### [Brand Strategy](https://scayverstaging.1wp.site/services/design/brand-strategy/) A well-crafted brand strategy sets the foundation for meaningful connections and long-term success. Let’s define your brand’s purpose and roadmap together. - ### [Branding](https://scayverstaging.1wp.site/services/design/branding/) Your brand is your story. From audits to identity creation, we craft strategies and visuals that reflect your values and connect with your audience. - ### [Brochure & Flyer Design](https://scayverstaging.1wp.site/services/design/brochure-flyer-design-services/) Showcase your brand, products, and services with beautifully designed brochures and flyers that inform, engage, and drive action. - ### [Business Card](https://scayverstaging.1wp.site/services/design/business-card/) Your business card is often the first impression of your brand. We create custom designs that are both memorable and professional, ensuring you stand out. - ### [E-commerce Website Design](https://scayverstaging.1wp.site/services/design/e-commerce-website-design/) We develop e-commerce websites that are optimized for scalability, functionality, and conversions. - ### [Email Graphics](https://scayverstaging.1wp.site/services/design/email-graphics/) Make every email memorable with custom-designed graphics that capture attention, reinforce your brand, and drive click-through rates. - ### [Graphic Design](https://scayverstaging.1wp.site/services/design/graphic-design/) On-brand graphics for web, print, and social, made to order. - ### [Infographic Design](https://scayverstaging.1wp.site/services/design/infographic-design/) Infographics make complex information easy to understand and memorable. Let us design visuals that captivate your audience and communicate your message effectively. - ### [Information Architecture](https://scayverstaging.1wp.site/services/design/information-architecture/) A well-structured information architecture allows users to discover what they need quickly and easily, which improves usability and engagement. - ### [Interaction Design](https://scayverstaging.1wp.site/services/design/interaction-design/) Create meaningful interactions with designs that prioritize user engagement and provide smooth, intuitive digital experiences. - ### [Landing Page Design](https://scayverstaging.1wp.site/services/design/landing-page-design/) Engage your target audience with personalized, conversion-optimized landing pages. From lead generation to product presentations, we create pages that get results. - ### [Logo Design](https://scayverstaging.1wp.site/services/design/logo-design/) A distinct, versatile logo that anchors your whole brand. - ### [Mockups](https://scayverstaging.1wp.site/services/design/mockups/) Mockups are precise visual representations of your platform that allow you to see and tweak the design before development begins. - ### [Packaging Design](https://scayverstaging.1wp.site/services/design/packaging-design/) Packaging provides more than just protection; it also allows you to interact with your target audience. We create inventive, brand-aligned packaging that draws attention and increases sales. - ### [Presentation Design](https://scayverstaging.1wp.site/services/design/presentation-design/) Investor and sales decks designed to hold attention and land the point. - ### [Social Media Graphics](https://scayverstaging.1wp.site/services/design/social-media-graphics/) Enhance your online presence with custom-designed graphics that are unique to your business and optimized for all platforms. - ### [Trade Show Banners](https://scayverstaging.1wp.site/services/design/trade-show-banners/) Stand out at a crowded trade show with custom-designed banners that reflect your brand, convey your message, and entice visitors to your booth. - ### [UI/UX Design](https://scayverstaging.1wp.site/services/design/ui-ux-design/) Create user-friendly and visually appealing digital platforms. Our UI/UX design services ensure that your users have an engaging and successful experience. - ### [Web Design](https://scayverstaging.1wp.site/services/design/web-design/) Plan a website people can read, navigate, and recognize as yours. Start with the content, then shape the layouts around it. - ### [Web Design Solutions](https://scayverstaging.1wp.site/services/design/web-design-solutions/) Custom websites that drive results and engage your audience - ### [Website Redesign](https://scayverstaging.1wp.site/services/design/website-redesign/) Ever looked in the mirror and thought, 'It's time for change?' That's how your website might be feeling right now. It's time to throw off the old, outdated design and embrace a fresh, modern look with our expert website redesign services. Think of it as a spa day for your digital presence, a chance to rejuvenate and refresh. - ### [Wireframes & Prototypes](https://scayverstaging.1wp.site/services/design/wireframes-prototypes/) Wireframes and prototypes provide a roadmap for your platform's design and functionality, ensuring that your vision is turned into a usable experience. FAQ ## Questions teams ask The things people ask on the first call. If yours is not here, ask us directly. [Ask us directly](https://scayverstaging.1wp.site/talk-to-a-specialist/?form=book) **Do guidelines replace a brand identity project?** No. Guidelines explain how to use the identity and voice the business has approved. New or unresolved identity choices require their own decision process. **Who should the guide serve?** The people who create and approve real brand work. The scope should reflect the channels, file types, and decisions those people face, not a generic list of brand rules.