Old wooden dock posts stand in a Florida lake at sunset beneath colorful, dramatic clouds.

Wellington pay per click, tracked to every lead.

PPC management in Wellington for owners who want each ad dollar traced to a call, form or booking, with the ad account kept in your name.

Most pay per click accounts buy clicks that never call.

Plenty of Wellington owners have a Google Ads account that someone set up once and nobody tends. Broad keywords pull in job seekers and do-it-yourselfers, every ad points at the homepage and the dashboard reports clicks instead of calls. The bill arrives each month, yet nobody can say which search produced a paying customer.

  • Broad keywords with no negatives.

    Without a negative keyword list, ads show for free, cheap, jobs and how-to searches. Each of those clicks costs the same as a buyer's, and they add up quietly over a month.

  • Clicks sent to the homepage.

    A searcher who typed one specific service lands on a general page and has to hunt. A landing page built for that ad group repeats the ad's offer word for word and asks for a single step.

  • No call tracking in place.

    If phone calls from ads go unrecorded, the campaigns that bring the most jobs can look like failures. Tracking numbers and form events show which keywords actually ring the phone.

  • An ad account you do not own.

    Some agencies run ads inside their own account, so the history, data and audiences leave with them. Your account should stay in your business name, with us added as managers.

DesignerAd agencyDeveloperInbox
We fix tracking and ownership first, then cut waste and move budget toward the searches that bring jobs.

Pay per click advertising in Wellington, piece by piece.

Search ads sit at the center, and the other pieces make each click more likely to become a lead. Fees run from $3,800 a month, ad spend is billed apart by the platforms, and the scope is agreed in writing first.

  • Marketing

    Google search campaigns built around paying jobs.

    Pay per click management on Google search, with ad groups split by service so each ad matches the search behind it. We install call and form tracking before launch, add negative keywords every week and report cost per lead each month. Google bills ad spend straight to your card.

  • Marketing

    Paid social that reaches past visitors.

    Social media management adds Facebook and Instagram ads for people who visited your site or called once and did not book. You approve a monthly calendar of posts and ads, and we track which ones send people back to a landing page or the phone.

  • Marketing

    Email follow-up for leads the ads bring in.

    Email marketing picks up where the ad stops. A short welcome sequence goes to every new enquiry, and email automation nudges people who asked for a quote and then went quiet. You see opens, clicks and replies for each message.

  • Marketing

    Landing pages matched to each ad group.

    Lead generation work builds a separate landing page per offer, with one headline, one form and a click to call button. Headlines and form length get tested, and funnel strategy decides who receives each lead and how fast they respond.

  • Marketing

    Content that lowers your cost per lead.

    Content marketing answers the questions searchers ask before they click an ad, which builds trust and gives your landing pages more useful detail. A content strategy picks topics from your search term reports, so articles follow real demand.

  • Marketing

    Budget planning and seasonal campaigns.

    Strategy and planning decides how each month’s budget divides between services and which offer leads each quarter. Campaign management runs launches and seasonal pushes on search, social and email at once. These plans begin at $3,800 a month, ad spend not included.

    From $3,800 a month

Why Wellington advertisers work with Scayver Graphix.

One team from plan to launch.

Bright architecture studio with plans and a drafting compass

More than 200 projects completed.

More than 15 years of experience.

Architectural drawings and pale material samples laid out on a light table in bright daylight

You see the plan before we build.

The pieces are planned together.

Ad copy, landing pages, social scheduling and email sit with the same small group of people, so your offer reads the same in a Google ad as it does in an inbox. Our record runs to more than 200 delivered projects, the studio has worked for more than 15 years, and seven client reviewers have scored it 5.0 on average. Strategy meetings happen face to face in Wellington, Westlake or Royal Palm Beach, at other Palm Beach County towns and up through the Treasure Coast.

5.0

average across 7 client reviews

Two colleagues review printed analytics charts at a wooden desk

The same team after launch.

How a PPC campaign goes live.

The route from first account check to first report takes four steps. No ad spend goes out until you approve the plan.

  1. FindCompareReach out

    Discovery

    First we look through any existing Google Ads account, your website and your call records. You tell us which services pay best and which areas you want to reach.

  2. ScopePriceReasoningIn writingDesign

    Proposal

    You get a written plan with the campaigns, keywords, landing pages, monthly fee and a suggested ad budget. You approve it before anything is built.

  3. StrategyDesignDevelopment

    Setup

    Conversion tracking goes in first, then the landing pages and the ad copy. You review every ad and page and give us manager access to an account in your name.

  4. MeasureLiveCare plan

    Optimize

    Campaigns launch, and we check search terms weekly. Each monthly report lists calls, form fills, cost per lead and every change we tried, and you choose where the budget goes next.

Ads and landing pages from real client work.

The portfolio holds ad sets, landing pages and email layouts made for real clients. If you tell us whether your Wellington buyers are full-time residents, winter arrivals or other businesses, we will open the most relevant one.

We measure what customers do after launch.

A care plan keeps the same team looking after your site.

A website analytics dashboard with a visitor count chart and traffic figures

Six services, one team.

Design, development, marketing, copywriting, optimization, and maintenance.

Want a second opinion first?

A free website audit shows what is working on your current site and what to fix first.

Start where it makes sense in Wellington.

Three ways to start, all run remotely from our South Florida base. Every one is scoped and priced in writing before you commit to anything.

Start focused

One complete piece of work that solves one real problem. A landing page, an audit, a starter identity. Judge how we think before you commit to more.

The free website audit checks

  • Structure
  • Speed
  • Clarity of offer
  • Conversion path
  • SEO basics

Build the project

The full build. A website, a brand identity system, a store, a lead system. Scoped, priced, and delivered by one accountable team.

  • Up to 5 pages of custom website design
  • 100% mobile and tablet friendly
  • Self-editable pages via WordPress CMS
  • SEO best practices built in
  • Up to 10 premium stock images
  • Test and debug before launch
  • Enquiry forms and blog capability
  • Online training tutorials
  • Interactive prototype to finalize design

Best for

Small businesses, contractors, and consultants who need a reliable, professional site.

From$6,500websites

Keep it growing

Ongoing partnership. The same team runs, protects, and grows what you built.

  • Premium website hosting
  • 2 hours of edits per month
  • 3 to 7 day response time
  • Custom analytics dashboard
  • Quarterly strategy calls
  • Monthly WordPress maintenance
  • Security, backups, and uptime monitoring
  • Monthly report

Best for

Small sites that need core protection and upkeep.

From$549/monthwebsite care

Starting prices. Your written proposal sets the final scope and price, and advertising spend is paid directly to the platforms. We do not promise rankings or a set number of leads.

Rated 5.0 by our clients. Reviews for Wellington.

5.0 average from 7 reviews, pulled straight from our review profile.

Worked with us? Tell us how it went.

Share your experience

5.0

Average across 7 reviews

Give us your rough monthly marketing spend in Wellington and the kind of customer you want more of, and a written plan with a monthly fee follows. Tell us, and we will send a clear, priced plan in writing. You decide from there.

Near Wellington: the rest of Palm Beach County.

Start on one of these instead.

PPC management in Wellington: questions owners ask.

The things people ask on the first call. If yours is not here, ask us directly.

What does PPC cost each month?

Management begins at $3,800 a month and includes setup, landing pages, tracking, weekly optimization and reporting. Ad spend is separate and goes straight to Google. Your proposal recommends a starting budget for your services, and you approve it before any campaign runs.

How much ad budget does a Wellington business need?

It depends on what clicks cost for your services and how many leads you want each month. We check keyword prices and competition, then suggest a starting budget in your proposal. Once real cost per lead data arrives, we adjust it with you rather than spending more by default.

Who owns the Google Ads account?

You do. The account is opened in your business name, or we join your existing one as managers. Should you end the engagement, every campaign, its history and the conversion data remain yours.

How fast can pay per click bring in calls?

Ads can start showing as soon as Google approves them, often within a day or two of launch. The first weeks go to trimming search terms and testing ads, so cost per lead tends to settle after that. Your first monthly report shows the real numbers.

Can my ads cover Wellington and also Royal Palm Beach and Loxahatchee Groves?

Yes. Search and social platforms let one campaign target a handful of towns, so Wellington, Royal Palm Beach, Loxahatchee Groves and Greenacres can share a plan. Each town gets a separate slice of budget and its own call and form tracking. When one area keeps producing better jobs, we shift spend there and show the change in your monthly report.

How early should Wellington businesses prepare for show season marketing?

Weeks before the first horse trailers roll in. The Winter Equestrian Festival runs from January into spring and filled more than 200,000 paid hotel room nights in the county in 2025, so cafes, boutiques and service firms close to the show grounds feel the jump. We line up ads, email and social posts early, tune spend week by week and switch back to residents after the last show.

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