Our founder, Alain Dorcelus, built the library and keeps it open source.
Inside every skill
A skill is a Markdown file that your agent reads before it starts a task, such as a city page, an SEO audit, or an email sequence. Any other tool that reads the Agent Skills format can load it too.
A skill names the requests it handles, the steps to follow, and what a finished result looks like. You describe the task in your own words, and the agent picks the matching skill.
Every skill follows the same writing rules: active voice, short sentences, direct address, and no buzzwords.
Find a skill by the job in front of you
- Strategy and research: positioning, market sizing, customer research, and competitor teardowns.
- SEO and discovery: audits, AI search, site structure, structured data, local SEO, and content briefs.
- Conversion: page audits, test design, signup and onboarding flows, popups, paywalls, and accessibility reviews.
- Content and copy: page copy, editing, email, text messages, social posts, carousels, video, and images.
- Paid advertising and measurement: campaign plans, ad copy, analytics setup, social reporting, and A/B tests.
- Growth and retention: referrals, free tools, churn prevention, community, lead magnets, and partner campaigns.
- Sales and launch: lead routing, prospect research, sales material, launch plans, pricing, and comparison pages.
- Brand and communications: brand guidelines, brand stories, LinkedIn, press releases, and course content.
- Operating system: the marketing-os skill that routes work across the others, plus security and secrets checks.
Install one skill or the whole library.
Run npx skills add scayver/marketing-skills in your project to install every skill. Add --skill and a skill name to install only what you need, or --list to see every skill first.
Run product-marketing first.
The product-marketing skill writes one context document about your product, audience, positioning, and value. Every other skill reads it, so you explain your business once instead of in every prompt.
Free to use and open source
Besides the skills, the library holds 347 integration guides and 62 command line tools for platforms such as GA4, HubSpot, and Klaviyo. You can fork it and change any skill to fit your product or voice.
It lives on GitHub under the MIT License, “Copyright (c) 2026 ScayverGraphix.” The skills follow the Agent Skills spec published by vercel-labs/skills.
If you want the work done for you
A skill gives your agent a method. It cannot know your customers, your numbers, or what your site can support until someone brings that context. If you would rather hand the work to one team that plans, builds, and supports the whole system, we have delivered more than 200 projects over more than 15 years.
Questions
Do I need to write code to use a skill?
No. You need an agent tool that reads skills, such as Claude Code or Cursor, and one install command run in a terminal. After that, you describe each task in plain words.
Can I use the skills for client work?
The MIT License grants the right to use, copy, modify, and sell the software, as long as the copyright and permission notice stays with it. Read the license file on GitHub for the exact terms.
