What is on sale this week?
Shoppers compare weekly specials before they decide where to go.
What the website needs to do
Post the weekly specials as readable text and images, on the same day each week.
Next: check department and holiday hours.
Grocery store website design for the easy weekly stop.
Grocery store website design puts weekly specials, holiday hours, and ordering options where shoppers plan their week, and shows the departments, local products, and people that set you apart.
Services
The work behind the weekly shop.
Shoppers plan around specials, hours, and convenience. Each service below supports one part of that plan.
Web Development
For grocery stores when the weekly ad is a PDF nobody opens on a phone. A specials page your team updates each week shows the deals as readable text and images.
Start here when posting the weekly ad is a scramble every week.
Explore Web DevelopmentLocal SEO
For grocery stores when shoppers search for a store, a department, or holiday hours nearby. A complete map profile with current hours and services keeps them from guessing.
Start here when holiday hours cause phone calls and wasted trips.
Explore Local SEOAPI Integration
For grocery stores when online ordering, loyalty, and the website each hold different information. Connecting them, where the platforms allow it, cuts double entry, and we confirm what each system supports first.
Start here when your team updates the same information in several systems.
Explore API IntegrationEmail Marketing
For grocery stores when shoppers would plan their trip around your specials if they saw them. A weekly email to shoppers who opted in shares the deals and events.
Start here when the weekly ad only reaches people who already walked in.
Explore Email MarketingSocial Media Management
For grocery stores when local products, new arrivals, and in-store events go unnoticed. Regular posts show the people and products that make your store different.
Start here when shoppers do not know what your departments offer.
Explore Social Media ManagementDisciplines
Grocery Stores, discipline by discipline.
What each service family must get right in this field. Open one to see its services.
Customer journey
Follow one shopper from the list to the checkout.
Grocery shopping is planned, repeated, and practical. Walk through the four questions a shopper asks before choosing where to shop this week.
Are you open, and when does the deli close?
Holiday and department hours are easy to get wrong, and a wrong answer means a wasted trip.
What the website needs to do
Keep store and department hours current on the site and map profile, and post holiday changes early.
Next: choose how to shop.
Can I order online for pickup or delivery?
Some shoppers want to order ahead. Others want to know what you carry before they drive over.
What the website needs to do
Explain your ordering options clearly and link to the platform you use, with its fees stated.
Next: fill the cart.
Why shop here again?
Local products, service, and specials give shoppers a reason to return.
What the website needs to do
Invite shoppers to join your email list or loyalty program, and send useful weekly news.
Next: the next weekly ad goes out.
Information
Grocery store website design that keeps the weekly trip here.
Shoppers have many ways to buy groceries. When your specials are hard to find or the hours are wrong, they choose the store or app that makes it easy.
Weekly specials stuck in a PDF
A printed circular turned into a PDF is hard to read on a phone and slow to load. Shoppers who cannot see the deals quickly move on.
Competing with chains and delivery apps
Large chains and apps make ordering easy. Your site can show what they cannot, such as local products, service, and the people behind the counter.
Holiday and department hours
Holiday closures, early deli closings, and seasonal hours change often. Update them everywhere at once.
Choosing an ordering platform
Pickup and delivery platforms differ in fees, features, and control. Review each option before promising online ordering on the site.
Local search
Be the neighborhood store online too.
Your shoppers live nearby and shop often. Make the local details and community ties easy to see.
Keep each location accurate
Give each store its own page with hours, departments, services, and parking details.
Feature local makers
Show the local farms and makers you carry, with details they have approved.
Share community events
List tastings, food drives, and seasonal events, with dates and a clear way to join.
Process
The weekly plan, and who owns it.
The specials, hours, and ordering path should agree across the site, the map, and your emails. Your team should be able to post the weekly specials without a developer.
- Scayver Graphix
Build the weekly specials page
Create a page your team fills each week, with readable items, prices, and dates.
- Your team
Post specials on a set day
Publish the new specials on the same day each week and remove expired deals.
- Together
Choose the ordering platform
Compare pickup and delivery platforms on fees, features, and control before linking one.
- Together
Keep hours in step
Update store, department, and holiday hours on the site and map profile together.
- Your team
Send the weekly email
Share specials and events with shoppers who asked to hear from you.
Readiness
Bring the circular. We will make it readable.
This week's circular and your store hours are all you need to begin. They show us how shoppers plan a trip, build a list and choose between pickup and a visit. The boxes you tick are kept in this browser and go to no one.
Select the inputs you have ready.
More specialties
More beside Grocery Stores.
Other specialty pages under Food Services.
Bakeries
Show the daily bakes, take custom orders with every detail, and make pickup times easy to find.
Bars & Pubs
Show the taps, the kitchen hours, and what is on tonight, and make group bookings easy to request.
Cafes & Coffee Shops
Help people on the move find you open, read the menu, and order ahead or settle in for a while.
Catering Services
Show the events you cater, the menus you offer, and the areas you serve, then collect inquiries with the details you need.
Food Delivery Services
Make delivery areas, fees, and ordering clear for customers, and give restaurants and drivers a simple way to join.
Food Manufacturing
Give buyers accurate product specs and a clear wholesale path, and show shoppers where your products are sold.
Food Trucks
Show where the truck is today, what is on the menu, and how to book it for a private event.
Health Food Stores
Help shoppers with specific diets see what you carry, ask about products, and request special orders.
Restaurants
Give diners a readable menu, real photos, and a direct way to reserve, order takeout, or plan a private dinner.
Questions
Questions grocers bring to the first planning call.
Can shoppers order groceries on our own website?
That depends on the ordering platform you choose and how it connects to your inventory and point of sale. We review the options, their fees, and what each supports before recommending one. One path is to start by linking to a platform and decide on more later.
Can customers pay with SNAP or EBT online?
It depends on your ordering platform and on your store's own approval to accept benefits online. Confirm both before the site mentions it. Once confirmed, the ordering page can explain the option clearly.
Should weekly specials show prices?
Prices on weekly specials help shoppers plan. Keep site prices in step with the shelf and your point of sale, and date each ad. Prices that do not match cause frustration at the register.
How do we compete with the big chains online?
Do not try to match every feature. Show what you do differently, such as local products, service, and departments, and make the basics easy to find. Specials, hours, and ordering should each be one tap from the home page.